The primary objective of ranching is sustainability of range resources.
The ranching business remains a vital component of contemporary King Ranch operations, and is an ongoing, living link with the legendary past of Captain King’s domain. From state-of-the-art scientific breeding programs to Santa Gertrudis and Santa Cruz bull sales to top-flight feedlot operations, the birthplace of American ranching is a vertically integrated cattle enterprise that continues to thrive as a vanguard of the cattle business on the 825,000 acres of its home ranches in South Texas.
The ideas that inspired Richard King to found his ranch continue to inspire the people in King Ranch’s cattle operations to achieve higher degrees of efficiency and excellence, and better respond to the demands of an ever-changing beef cattle market. Click through the links above to learn more about King Ranch’s cattle operations, which remain a proving ground for King Ranch’s innovative cattle program.